Wednesday, October 15, 2014

First Russian NSI webinar


At 11th of October I conducted first NSI Russian webinar "Secrets of creating a perfect shape".
450 participants attended this webinar from all over Russia, Ukraine, Belorussia, Kazakhstan, Uzbekistan, Poland, Italy, Spain, France, England, Montenegro and USA.
Webinar went smooth and easy. Thanks to my favorite Beauty Masters team – Marat, Dima and Timur, to my nail models – Natalia and Nastya, and my assistant nail tech that helped me to finish up the designs – Tatiana Borzova.
You all worked great guys!


We got 1800 comments on a webinar page and I’m still in the process on responding on them. VK.com banns me from time to time; they probably consider me to be some spam user.
I didn’t expect that many warm feedbacks from VK, Facebook and Instagram.

Thank you very much for your support!

Wednesday, October 1, 2014

Go Color. Testing new NSI tack free gel top



Brand new gel polish formula for nail enhancements. Go Color has no dry time, no tacky layer and cures to a high gloss color in just 60 seconds in a LED lamp. No base or top coat needed! Finally, a gel polish that can keep up with you!

On NSI University in Poland Grazyna Brylowska gave us few samples of this product to test.
We got 12 amazing shades.



Color that impressed me the most was “Lincoln Towncar” totally black shade. When client chooses black tone nail techs usually sigh cause applying black polish or even gel polish always takes at least two layers to get a good vibrant black shade. First layer of any black polish usually looks dark grey with white stripes. When we apply second and even third it is already too thick and we already regret of choosing black for one tone manicure.
With Go Color it’s not like that! This gel is thick enough to hold its position under the brush and to apply evenly with easy moves. One layer is totally enough to get a nice solid black.

See for yourself.


Another color we used for this manicure was “On the Go Orchid”. Nice lilac cream color. It is also thick and vibrant enough with only one layer.

One layer, no sticky residue, cure time just 60 seconds in LED lamp. Sounds like we will save at least 10 minutes per service!

Another advantage of Go Color is that it gives you that glossy shine for a long time.

We decided that testing GO Color on regular models is good but to give it a better crush test we should try it on nails that experience stress on them everyday. Who would that be?
Nail technician!
We applied them on Sofia’s nails – one of our competitors. She files, works with acrylic and gels all day long. That would be a good indicator of how this product lasts.
This is how it looked when we applied it on 2-week acrylic enhancement.



This product is based on original UV sealant Glaze ‘N Go which appears to be NSI best seller in most countries. Consider it the same product when you work with it just with color added.
You can only apply Go Color on acrylic or gel enhancement, no natural nails. For natural nail manicure use Polish Pro.

Here are 12 amazing shades of Go Color that we got.












To sum it up Go Color is a wonderful product for clients who prefer one tone manicure, for covering up design or pink and white.
It saves your time that is the most valuable resource in our lives.

Just Glaze ‘N Go!

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Tuesday, September 30, 2014

11 new friends of Nail Couture!


Last week 25-28 of September 2014 International Beauty Festival «Nevskie Berega» took place in St. Petersburg. It is the biggest competition in Russia. Two hundred competitors come to northern capital of Russia to compete with the strongest nail techs from Russia, Ukraine, Belorussia, Kazakhstan and Korea.



Nail Couture team took part in 7 competition and won 11 awards total!
Congratulations girls!

Want to learn how to create competition style winner’s nails?
Join team Nail Couture today!

For more info contact me 

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Tuesday, September 23, 2014

Starting week long nail marathon in St. Petersburg

I am on my way to Saint Petersburg on a speed train called Sapsan. Unfortunately, wi fi is not working and 3G is really bad here. But it doesn’t mean I have nothing to do. I have many things to do offline like writing articles, choosing new photos, creating new educational programs, organizing schedule or writing this post.

Last week was extremely totally 24-hour busy. Along with our regular trainings in Nail Couture we also trained our students for upcoming championship Nevskie Berega that starts at 25th of September in Saint Petersburg.

Here are some works of our students.








 

More pictures of our students you can find in our groups on FacebookInstagram

St. Petersburg met me with its traditional grey windy cold rainy weather.





It is evening in now and I look forward to my 7-hour sleep this night. After 2-3-4 hour sleeps during last two weeks it feels like paradise.

Good night!


Sunday, September 21, 2014

Interview with Fred Slack inventor of acrylic nails

In February I went to NSI headquarters in West Conshohocken, Pennsylvania, USA. Together with Denise Wright, Malinda Haggerty and a team of chemists and engineers Bob Maxwell, Maria Bleam, Jay Martin we worked on developing new NSI products. Some of them you are using in your salon today.
I was still under the impression of working together with Fred Slack, founder of NSI company and inventor of first acrylics. I told him that Russian nail techs heard about this story about dentist who cut his fingernails and then fixed it with filling materials. Peter Slack, one of Fred's sons helped me to organize video shoot with Fred and I couldn't miss this opportunity to ask him for an interview.

Special thanks to Fred slack for interesting answers, Peter Slack for making it happen and Marat for his help with making Russian version of interview.

Enjoy!



Last week I finally found time to translate it and record in Russian too.
If you want to see Russian version, you can find it on our Youtube Channel.

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Friday, September 19, 2014

Interview for Czech magazine and my writing challenges

Last year I hosted NSI training in Czech Republic and gave an interview to professional local magazine "Modelazh Nehtu" which means "Sculpting nails".
On the last NSI University in Gdansk, Poland Lenka Garlikova, president of NSI Czech Republic gave me this issue of the magazine. She offered to publish nail tutorials and articles on a regular basis.

 



Now besides Russian and Ukrainian magazines I will also write for Czech magazine. I enjoy working with magazines especially when I have some freedom to choose the topic.

I always wanted to write articles and publish something since childhood. My first attempt to start writing and my first business experiment was issuing 30 page magazine monthly when I was 10. I used computer with Word to create my first articles. I didn't have any printer so I asked my parents to print it in their office. My first readers were my parent's friend's kids. Some articles were taken from newspapers, some of them I wrote myself. The post popular section was "Real stories". It could be any story and the only rule was that this story happened for real. In my first issue of the magazine I published some story I found in newspaper. It was a story about girl who had a big toy goat. When she was small this toy seemed enormously big. When she grew up the goat appeared to be a small toy for her. But it always reminded her of her childhood. This story gave an impression to my friend's parents, my music teacher and coach. At the end of this section I suggested to my readers to share their stories too. I didn't expect such feedback with just 10 readers! I received around 4-5 stories every month so I had to decide which story will go to the next issue.
That was my first experience in publishing and business. It wasn't very successful revenue wise. Paper and printing were too expensive for me at that time. But it never mattered to me as I enjoyed the process a lot. I didn't notice how time flies when I was planning the new issue, choosing the cover, picking stories. But the best part was getting letters from my readers with positive feedbacks. It was the moment I realized that I was doing something that wasn't just fun for me but it was also useful for other people.

"Fall in love with the process and the results will come". (c)

Doing this blog in English is also something new for me. I am sorry for my English and grammatical errors; I know I still have to learn a lot. But I decided that some of the information I share about Nail industry, NSI, nail competitions would be interesting for you.
Starting to write in English is another big challenge for me and a good way to force myself to study harder.

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Thank you!

Wednesday, September 17, 2014

NSI ALS Ice Bucket Challenge



NSI University Eastern Europe took place at 9-11 of September 2014 in Gdansk.
After we took that pretty photo with all distributors, educators and managers it wasn't over. I was nominated for ALS Ice Bucket Challenge three times already, last time during my visit to Poland by Anna Temchenko from Ukraine.
Grazyna Brylowska, president of NSI Eastern Europe from Poland and Denise Wright, NSI Ambassador from UK were nominated too. We decided to do it in NSI Style.
We put on our NSI rhinestone aprons and in front of all our partners let the waiters pure ice cold water on us.

This is how it looked like:
NSI ALS Ice Bucket Challenge

I thought it is too cold and painful but it wasn't!
Really refreshing!

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